Killer Presentations by Nicholas Oulton founder of m62 visualcommunications & PowerPoint Presentation expert
I recently delivered a seminar for a client of ours, during which I talked the audience through before and after slides and an explanation of why we’d changed them. They asked us to record the slides, so I thought I’d also record a copy to share with you! The presentation slides focus on the modernisation of HR, and how 3 … Continue reading
Almost every time I sit to write a sales presentation for a new client, somebody wants to talk about their pricing. Rarely have I heard a convincing argument for cost being a value proposition. “We are cheap” I have two issues with this. The first is you have to be absolutely sure that you are the cheapest. If they have … Continue reading
“I believe we can help you” isn’t a good sales line. My belief that I can help you isn’t persuasive; you would expect me to believe that whatever I’m selling works (I hope). If the most common sales mistake is not articulating the reasons to buy, next is assuming that because you have identified ways to drive value for your … Continue reading
Lewis Carole had it wrong: “begin at the beginning” said the King to Alice. Writing 3000 sales presentations and critiquing the same number has taught me a lot, but if there is one thing that I know for certain it’s that most people start off wrong. Don’t write the first slide of your presentation first. Regardless of what the presentation is about, … Continue reading
A question can tell you more about the questioner than they realise: be careful what you ask! I’m helping a bid team prepare for a major RFP and eventual presentation. It’s for outsourced global business services to one of the largest companies in the world, and the team has an opportunity to ask clarification questions tomorrow. Today our conversation focused … Continue reading
